The Brand in the Making
Jungle Club
Jungle Club came to us with more than just a name, they had a vision: to build a vibrant, purpose-led destination that seamlessly blended coworking, community, and creativity. Nestled in the heart of Nelly Bay on Yunbenun (Magnetic Island), Jungle Club sought to become more than just a shared space. It was designed to be a collective, a place where remote workers, local businesses, creatives, and community members could collide, collaborate, and create.
They engaged us to shape that vision into a living, breathing brand. With a unique mix of coworking spaces, wellness offerings, spaces, and community. Jungle Club was rich in potential but needed strategic clarity, visual cohesion, and a plan for growth. Our challenge was to build a brand ecosystem that matched the laid-back, tropical energy of the island while maintaining a credible, future-facing business foundation.
The scope of work was intentionally holistic. From marketing strategy to operational consulting, we partnered with Jungle Club to design the experience from the ground up, ensuring every touchpoint, from signage to socials, told a consistent and compelling story. We introduced community events such as Thrift & Sip Makers Market creating community driven activations that reiterated this wasn’t just a place to work it was a place to belong.
scope:
Marketing Strategy
Graphic Design
Way finding
Brand Activations
Brand Style guide
Social Media Management
Photography & Videography
Workshops & Brand Consultation
Creative Direction
Operations & Business Consulting